In this special Summer Series Flip episode, I’m bringing you an incredible conversation I had with the amazing Samantha Daily on her podcast Makeshift Happen. We dive deep into one of the most important reasons why your content might not be converting—hint: it’s not your consistency, it’s your messaging. I walk through my Momentum Messaging Framework and reveal exactly how I’ve used it to generate over a million dollars in revenue—without posting every day or burning out.

We explore the difference between content and messaging, why your ideal clients aren’t buying (yet), and how to shift your content from “inspiring” to irresistible. I also share how posting less, refining your messaging, and positioning yourself as a true authority can attract premium clients who are ready to buy. If you’re tired of creating and over-delivering without the sales to match, this episode is your game-changer.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

00:21 Welcome to the Influencer Podcast

00:44 Summer Show Flip Series Overview

01:17 Conversation with Samantha Daly

03:17 Julie Solomon’s Journey

04:22 Transition to Online Education

15:08 The Importance of Messaging

25:44 Power vs. Pleasure Content

29:37 Podcast Production Recommendation

31:21 Engaging Content Strategies

31:56 The Power of Storytelling

33:00 Intentional Content Creation

35:35 Quality Over Quantity

36:52 Understanding Your Ideal Client

43:10 Scaling Your Business

44:43 The Role of Paid Advertising

47:05 Building Effective Sales Systems

52:23 Mindset Shifts for Business Growth

58:03 Conclusion

QUOTABLES:

“    Nobody needs more watered down content. Nobody needs more watered down how to do things. Like, we’re good on that.

What we need more of is people really deciding that they wanna be the absolute best at what it is that they do, really own that genius wholeheartedly, and make the absolute best offer that they can for their premium clients.” – Julie Solomon 

“    I think that’s one thing that you have to be able to do as an entrepreneur of any kind is continue to adapt and innovate.” – Samantha Daily

GUEST RESOURCES:

You can listen to Samantha’s Podcast Make Shift Happen

Listen to Samantha’s Episode of The Influencer Podcast

RESOURCES:

[JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training!

[HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

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