#65
The One Thing Most Bloggers + Influencers Forget (That Costs Them Big!)
Have you ever stopped and wondered if you’re doing things right when it comes to contracts as an influencer? Or when you actually need one vs. don’t? Well you’re in luck! Christina Scalera is today’s guest, and the girl is FULL of brilliance. An attorney and now CEO of The Contract Shop®, a contract template store for creative entrepreneurs, wedding professionals, and coaches, Christina lists brands like Jenna Kutcher, Rising Tide Society, and HoneyBook as her clients - among many others.
In today’s show, Christina gives us a lesson on Contracts 101 and shares secrets she usually reserves for her impressive client list.
Plus, Christina shares her incredible journey through a disingenuous landscape of influence - and how she got out. More importantly, she shares how she found her true calling in the contract world and the tips we can all take if things aren’t feeling right.
And you will NOT want to miss her guideline for recycling content in an authentic way. Seriously, she lays out exactly how to make your content work for you, and it’ll change your business - I guarantee it.